As the Chief Revenue Officer of Align Production Systems, Tony Rivera is focused on driving revenue growth, market expansion, and operational excellence. With over 25 years of experience in sales leadership, strategic business development, and digital marketing, he is committed to building high-performing teams and implementing strategies that position Align as a market leader in industrial automation and material handling solutions. 

     Tony aims to enhance customer engagement, optimize sales operations, and establish strategic partnerships that fuel sustainable growth. His focus is on leveraging data-driven insights to streamline processes, improve efficiency, and create a customer-centric sales approach that delivers lasting value. By fostering innovation and collaboration, he is dedicated to shaping Align’s future as an industry trailblazer. 

     Beyond his professional ambitions, Tony is a devoted husband to Kelley and a proud father to his beautiful daughters, Cecilia and Carmen. He finds balance and inspiration in the outdoors—whether hunting, fishing, camping, or golfing—and enjoys coaching youth athletics, instilling teamwork and discipline in the next generation. 

    With a vision centered on growth, innovation, and customer-driven solutions, Tony is excited to lead Align Production Systems toward new opportunities and long-term success.